We are pleased to share some customer comments on The Green Address Bar and Extended Validation SSL!

CarInsurance.com was convinced that Extended Validation SSL would have a significant impact on conversion rates, and to prove it, the company ran tests during the month before and the month after introducing them.  CarInsurance.com chose to measure completed quoted, i.e., visitors who went all the way through the process of receiving a quote.  The finding: among users of EV-equipped browsers, conversions jumped 18%.  “It is very clear to us that the addition of Extended Validation SSL has had a significant impact.” ...David Fitzgerald, CIO and EVP of CarInsurance.com

"I definitely experienced a higher order completion rate compared to my overall site traffic. The Extended Validation SSL really created consumer confidence and trust in the safety of my website. My overall sales increased by 20%. Getting customers to visit my website was only the first step. Getting their trust to complete the order is where Extended Validation SSL came in. I checked you guys out as well as several other competitors for my website security and trust needs. Your pricing was incredibly more affordable. For a small business like mine, that's important. I've been so pleased with the value of the Extended Validation SSL; I've referred one of my vendors to you guys." ...Ken Kriz, Owner of Mostlydead.com

"People buy from us because they require vital medications, often desperately, and in many cases they simply can’t afford them at their corner drugstore. You’d think they wouldn’t care what color the  address bar is.   We were wrong; evidenced by the fact that we've seen 33% higher conversion rates and 27% grareater revenue per sale.  For Extended Validation SSL to make such a huge difference to people who are that motivated to buy is truly amazing." ...Brock Gunter-Smith, Director of e-Business for CanadaDrugs.com

"We were blown away by the impact our Extended Validation SSL Certificate had on our company; an 87 percent higher registration rate is tremendous." "It's one thing to encrypt transmissions online, but quite another thing to assure customers that the recipient is a legitimate company and it's the intended party and not an impostor. And that's just what the Extended Validation SSL green address bar signifies." ...Darren Shafae, Founder and VP of Paper-Check.com ...

"By our calculations, our sales have increased by 29.5% and counting and there is an economic crisis in our country right now, particularly in the credit industry. Before we paid the money and received our Extended Validation SSL, sales were almost non-existent. I almost went to your competitors, remember! Well, I'm glad I didn't. We saved money and received superior service from you guys. We just want to thank you for everything." ...Nancy Jean Campbell, Founder of Nancyjeanltd.com