You spend a good deal of money on building and maintaining your site, and sometimes even more to get people onto your site.  Maximize those investment dollars by doing everything you can to ensure your site visitors feel safe enough to complete the transaction.

With the backing of Microsoft, Firefox, and the rest of the browser community it’s not a matter of “if” this becomes a standard, but “when”.  A lot of you are on the fence and not sure if taking this next step is necessary, and we get it.  That’s exactly why TheGreenAddressBar.com offers an industry leading 60 day refund window.  The proof is in the pudding.  Put an Extended Validation SSL on your site and compare your conversion and abandonment rates before and after you deployed “the green address bar.”  If you don’t see in plain black and white that the Extended Validation SSL is worth the money, we’ll give it back to you-plain and simple.

If you have a company or a person that usually handles these things for you, please take the time to read through “thoughts to the webhosting community regarding Extended Validation SSL.”